Volunteer Position: Head of Social Media Development
📍 Location: Remote
🕒 Time Commitment: 5–10 hours per week (flexible)
📅 Duration: Minimum 3-month commitment preferred
💼 Reports To: Executive Director
💡 Department: Outreach & Communications
🌟 Purpose of the Role
The Head of Social Media Development Volunteer leads and shapes the nonprofit's online presence across social platforms. This role is essential to driving community engagement, growing our follower base, and promoting our mission, events, and impact through strategic, cohesive, and consistent content delivery.
📋 Key Responsibilities
Develop and Oversee Strategy
-Create a long-term content calendar and platform-specific strategies (Instagram, Facebook, X, LinkedIn, etc.)
-Align campaigns with nonprofit mission, program launches, fundraisers, and community efforts
-Post on each platform at least 2 times per week
Team Coordination
-Supervise a team of up to 2 Social Media Content Volunteers
-Assign tasks, provide direction, and ensure cohesive brand voice
-Quality check work
-Gain final approval of Executive Director prior to posting
Content Review & Publishing
-Review and approve scheduled content (graphics, captions, hashtags)
-Ensure tone, formatting, and messaging support organizational values
Analytics and Growth
-Monitor performance metrics and suggest improvements based on data (engagement, reach, conversions)
-Test and refine strategies for platform growth and engagement
Community Engagement
-Oversee volunteer responses to comments, messages, and follower interactions in a timely and respectful manner
-Identify and interact with relevant partner accounts and audiences
-All interactions must be professional
Trend Monitoring-Stay informed on current social media trends, platform updates, and nonprofit digital storytelling best practices
🎯 Ideal Skills & Qualifications
-Familiarity with the demographics, culture, and unique experiences of current and former US Military Service Members and First Responders, including the challenges they may face and the communities they represent.
-Professional, reliable, and considerate communicator, able to represent the organization with integrity in both written and verbal interactions
-Demonstrated leadership ability, with experience guiding a team, assigning tasks, and fostering a positive, collaborative working environment
-Able to handle and provide feedback with maturity and make decisions that reflect the mission and values of the organization
-Strong understanding of social media platforms and content best practices
-Excellent written communication and editing skills
-Familiarity with tools such as Canva, Buffer, Later, Meta Business Suite, or Hootsuite
-Organized, creative, and proactive in a fast-paced environment
🙌 What You’ll Gain
-A leadership role with tangible, measurable impact
-Portfolio-building experience with nonprofit marketing initiatives
-Opportunity to shape the digital voice of a purpose-driven organization
-Mentorship, recognition, and letters of recommendation for high-performing volunteers
-Chance to network with other mission-driven professionals and creatives
-The chance to make a meaningful impact by uplifting and honoring the service of current and former US Military Service Members and First Responders
📨 How to Apply
If you're ready to build a powerful online presence for a mission that matters, we want to hear from you!
-Select the link to apply